About Vikatan

92 long years….Societal, Politics, Fine arts….Now and Ever Youthful in Spirits!
Started humbly as a single magazine in 1926, the Vikatan Group is nearing its centenary year with bouquet of 12 brands spread across 6 platforms.With unique platforms to engage every Tamilian’s quest for entertainment and information, the Vikatan Group has firmly cemented its place as one of the most loved media group in Tamil Nadu.

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Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum. Read Less ...

Unparalleled Reach

Magazine in
Tamil Nadu

ANANDA VIKATAN-Total readership

3.4Million *

Tamil Mobile
Site

VIKATAN.Com

3.4Million UVPM**

TV Content
Producer

with Trailblazing TRP-NAAYAGI

14.74 TRP#

Cinema Awards

VIKATAN AWARDS

13.83 TRP##

Vikatan Channels

ANANDA VIKATAN-Total readership

8Million+ Subscribers

Vikatan Social Media

ANANDA VIKATAN-Total readership

12Million+ Followers

Comscore Mobile Metrix Jan'18 to Jan'19|#Week 10, 2018 TN; BARC NCCS; 2+ in TN/Pondy U+R |#Week 41- 44; BARC NCCS; 2+ in TN/Pondy U+R


*IRS 2019Q1 **Unique Vistor Per Month(Comscore mobile metrics based on a custom list of Tamil news / Information entities).

Introducing CAAPI

Deriving strength from our ability to aggregate audiences, viz., readers, visitors or viewers through our various media platforms across geographies, Vikatan Connect promises to deliver brand communication to intended target groups effectively.
Vikatan Connect imbibes our DNA of CAAPI (Content, Activations, Audiences, Platforms and Interactivity).

C ontent

Close to a century of understanding the pulse of the Tamil audience, Vikatan is heavily invested in creating the most exciting, engaging and contemporary content for them.

A ctivations

Vikatan takes brands closer to its audience through direct engagement events. Be it road shows, contests, awards, game shows, debates or discussions – Vikatan has an enviable arsenal to target any demographics.

A udience

From homemakers, businessmen, daily wagers, farmers, doctors, the spiritually inclined, literature lovers, political enthusiasts, automobile aficionados to kids, Vikatan has something special for them all.

P latform

Bringing forth a 360-degree amplification for brands, Vikatan has multiple platforms across Print, Television, Digital and Activations to help brands reach out to their audience.

I nteractivity

Vikatan is a strong proponent of a two-way communication. The Vikatan media vehicles have most often been embedded with an element of interactivity that forges closer bonds with consumers.

Multi-dimensional Platforms

Aim right when you talk to Tamil Nadu. Bet it Kids, Doctors, Literature fanatics, Aspirational women, Farmers, Religious people, Chefs or Pulp enthusiasts, Vikatan has highly engaging channels to talk to everyone! Vikatan’s multiple platforms across Print, TV, Digital and Activations help brands maximize the reach to their audience.

  • Print
  • TV
  • Digital
  • YouTube
  • Awards
  • Events

Since 1926, Vikatan has enjoyed prolific readership amongst Tamilians all over the world. From chefs, homemakers, businessmen, farmers, doctors,literature lovers, automobile enthusiasts to kids,Vikatan has something special for them all. No wonder Vikatan is consistently ranked No.1* in the IRS across the country!

Vikatan marched into the arena of television entertainment in 2001. It has now become a home for prime time soaps with chartbusting TRPs. For decades, Vikatan has been entertaining the Tamilians all over the world with high quality content.

Vikatan.com was launched in 1997, before the Indian Internet era started blooming. Soon, with captivating content, it rose to become one of the first ‘paid-for-reading’ websites in the country. Bringing the global Tamils together through on-the-gonews & entertainment, Vikatan.com ranks No.1* among the Tamil mobile sites.

We provide solution to our client not just ad space

Vikatan’s YouTube platform hosts 18 channels that reach over 7 million people with its diverse content. In addition, returns of its flagship serials on its channels takes viewers on a nostalgic and a fun-filled ride. Top 5 versatile channels contributing majorly for achieving this over 7 million subscriptions. These are VikatanTeleVistas, Cinema Vikatan, Vikatan WebTV, Suda Suda, Say Swag.

Vikatan honours high-flying women,hidden achievers and cinema talents through exclusive award platforms. Over the years, the Aval Vikatan Awards, Nambikkai Awards and Vikatan Awards have been popular platforms graced by several A-listers and welcomed by millions of Tamilians worldwide.

The No.1* Tamil Cinema Awards

Graced by the who’s who of Tamil Cinema and welcomed by Tamilians all over the world, Ananda Vikatan Cinema Awards is filled with glitz, glamour and pride!

Honouring the finest Tamil minds in Arts & Culture

The Nambikkai Awards, true to its name, are awarded to Tamilians who have achieved artistic excellence in their respective fields. This platform not only celebrates the achievers, but also takes their stories to the masses to inspire and encourage millions of Tamilians all over the world.

Confluence of Women Achievers

Be it medicine, music, arts, politics, social work, cinema, sports, online artists, entrepreneurs and other go-getters, Aval Awards celebrates the true spirit of high flying women.

Powering people who mean business!

This award honours the impactful businessmen and entrepreneurs of Tamil Nadu with an exclusive platform to share their success stories and an opportunity to inspire the next generation of leaders.

Seeking the best delicacies of Tamil Nadu

The yummiest food in Tamil Nadu, be it in a restaurant or a home, gets its makers a well-deserved spotlight on the Aval Kitchen Yummy Awards.

The in-house event experts of the Vikatan Group specialise in conducting region specific events that bring brands closer to the consumer.

Brand Partners

CONNECT WITH US

DELHI
: Ganesh Murugan
+91 99403 99819
MUMBAI
: Chetan Rama Amin
+91 77382 22083
BENGALURU
: Shailawajid
+91 98738 66663
CHENNAI
: Shankar
+91 98410 42572
: Mr. Sunder Thiyagarajan
+91 99223 25912

Vikatan Media Services Private Limited

No.757, Anna Salai, Chennai - 600 002 044 - 2854 5500 / 2854 5588 / 2854 3300

Leave your E-mail id for more details and avail customised business proposals from our experts.